Is this actually free?
Yes. No email. No credit card. No sales call triggered by completing it. You get your score and your leak category the moment you finish. The only next step is yours to take.
What does my score actually mean?
Your score reflects your operational drag rating — how much time and revenue friction is built into the way your business currently runs. The result screen explains exactly what tier you're in and what that typically costs a business at your stage.
How accurate is a five-question audit?
It's designed to surface the patterns that show up consistently across hundreds of service businesses. The questions target the five highest-impact operational areas for your industry. It won't catch everything — that's what a deeper conversation is for — but it will tell you exactly which category your biggest leak is in.
What happens if I book the strategy session?
You speak directly with Kristina for 30 minutes. She goes deeper into your specific situation, identifies your most immediate leak, and maps a clear next step. You leave knowing exactly what to fix first. No obligation after the call.
I'm not sure which industry track to pick.
Pick the one closest to how your business bills — by the job or truck roll (Trades), by the appointment or patient (Clinics), or by the hour or retainer (Professional Services). If you're genuinely split, go with whichever one describes how most of your revenue comes in.